Key Responsibilities

Client Management, Retention & Satisfaction

– Responsible for creating and maintaining PR, content, digital and social media plans and campaigns with demonstrable results for all accounts within their stream
– Engage in and ensures a strategic relationship with the client, providing insight and partnership across all aspects of the PR, content, digital and social spectrum
– Responsible for ensuring excellent client communication at all levels
– Collaborate with Account Manager to agree KPIs, deadlines and service agreements
– Work with CCO to develop existing accounts by identifying and securing upsell opportunities, and managing and negotiating client renewal
– Act as internal lead for the on-boarding process for key accounts, ensuring that the team are fully briefed on the campaign targets, objectives and strategy
– Ensure retention and satisfaction of all client accounts within the team, flagging major issues and recommended course of action to CCO
– Attend all monthly, quarterly and annual meetings, plus weekly calls for key accounts ensuring that the Account Manager, JAE and specialist streams where necessary are fully briefed and that     follow-up materials are accurate and sent
– Together with specialist teams create ideas, campaigns and flag opportunities

 

Senior Resource Management

– Liaise with Practice Leads on a monthly basis to provide a rolling three-month overview and monthly detailed view of resource requirements
– Collaborate with Practice Leads on weekly basis for status check and real-time changes to planned workloads and deliverables.
– Be responsible for maintaining an accurate view of all revenue to ensure accurate forecasting, avoid over-service and undertake effective planning and negotiation with clients

Internal Direction and People Management

– Provides detailed reports to Board when required and provides monthly presentation in Management meetings
– Working with the Head of Business Development and CCO, support and contribute to major pitches and new business projects
– Take on line management responsibility including leadership, guidance, mentoring and direction to Account Managers
– With the CCO, be responsible for Account Manager and Junior Account Executive remuneration levels in line with budgets and the Whiteoaks pay structure and ensure that your team reap rewards when they consistently surpass the high standards expected by Whiteoaks
– Evaluate training requirements for the Account Manager and Junior Account Executive to ensure they have access to the most appropriate training and are equipped to fulfil their responsibilities in the most efficient manner
– Take overall leadership responsibility for the account stream, including supervision, assessment and reviews of the Account Manager

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