By Courtney Heron, Junior Account Executive
Who are you? And what’s your job at Whiteoaks?
Hi, I’m Courtney Heron. I wish my name had some deep meaning, but really my mum just liked the ‘90s TV show, Beverley Hills 90210 and named me after one of the characters. I am a Junior Account Executive here at Whiteoaks.
What does your daily to-do list look like?
It changes every day and that’s the beauty of the job. I never go in on a Monday morning knowing exactly what I’ll be doing. However, there are some things that are consistent and my day-to-day tasks include coverage tracking, liaising with our international agency partners to co-ordinate multi-national client work and updating reports.
What made you want to get into PR?
I studied journalism at university because I loved writing stories and working with people. Public relations seemed like a natural career choice for me because you work hand-in-hand with the media and it requires you to work with a variety of people who want to engage with their audiences.
Who is your favourite brand and why?
My favourite brand is Apple because it is the only one that has managed to instil any loyalty in me. I have had an iPhone since I was 14 and it is the only phone interface I know how to use. Give me an Android device and I’m suddenly an 85-year-old woman who does not know how to send a simple text. I also have an iPod and a MacBook so the integration between devices is something I love about Apple. Apple has me hooked in for life!
What’s your top tip for someone who wants to get into the PR industry?
I worked for a few tech start-ups while studying, so before working with Whiteoaks I was able to see what it’s like on the other side, so to speak. I think the best tip I could give someone would be to gain some any relevant work experience. It doesn’t even need to be in the PR industry, just something to show you have some experience outside of your education.
How do you unwind after a day in the office?
I like watching travel vlogs. I find them relaxing and I love travelling too. I used to live in Spain and LA, so watching the vlogs helps remind me of my adventures and feed my passion for more travel.
What’s your favourite anthem suggestion for Friday’s Whiteoaks Power Hour?
It changes all the time, but I’ll go with an underrated 80s classic, Heaven Is a Place on Earth by Belinda Carlisle — it’s my secret karaoke go-to!
If you could be any character in any film, what would you be?
Elle Woods from Legally Blonde would be a good choice. Smart and fashion forward.
What’s your ideal getaway location?
I’ve always wanted to go to Hawaii and see if it’s really worth all the hype.
What’s your go-to party trick?
I’m currently learning Korean so my party trick would be that I can spell people’s names in Korean. Mine is 코트니
And finally, cheesy chips?
Sure, but can I get the cheese on the side?