We are the UK’s leading B2B tech PR agency. But what does that mean?

We help B2B tech brands grow, prosper, succeed. And we’ve been doing it for nearly 30 years — developing and delivering PR, content, creative, media, and digital and social campaigns across a diverse range of clients, including broadcast manufacturing, retail, supply chain and logistics, enterprise IT, cyber security, fintech and fast-growth companies.

We are a 40-strong team of dedicated professionals with specialist skills, led by an experienced management team and supported by a unique business model that focuses on achieving results.

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Don’t just take our word on this — hear from our bank of clients who trust us to deliver, including:

“Working with Whiteoaks is an absolute pleasure. Their team has very much become an extension of ours and they understand who we are as a business. They have helped us raise brand awareness and opened up new channels of communication for us. We work with the agency on a set fees for set deliverables basis, and we started out knowing what we would spend and the outputs we would receive.”

Lise Cook, Marketing Manager, Bridewell Consulting

“Whiteoaks’ unique results-driven approach and a strong understanding of our industry has seen our relationship go from strength to strength. The team is easy to work with and very responsive.”

Alison Brattle, Marketing Programmes Manager, InterSystems UK

HOW WE’RE DIFFERENT

No retainer

No retainer

We hate the retainer model so we offer fixed fees for fixed deliverables

Transparent engagement

Transparent engagement

You have clarity throughout the campaign on what you’re getting for your investment in terms of both deliverables and results

Agreed targets

Agreed targets

We offer both agreed performance targets and a formal SLA with a pro-rata rebate if targets are missed

Team of specialists

Team of specialists

We deliver a greater depth of skill and consultancy across account management, media, content, creative, and digital and social

Results-driven

Results-driven

Everyone says they are. But our transparent campaigns that are implemented and managed by experts ensure we deliver

ROI guaranteed

ROI guaranteed

There’s a better way to do PR and we’ve been helping our clients succeed for nearly 30 years

LEADERSHIP TEAM

James Kelliher

James Kelliher

Chief Executive Officer

Suzanne Griffiths

Suzanne Griffiths

Managing Director

Hayley Goff

Hayley Goff

Chief Operating Officer

John Broy

John Broy

Chief Client Officer

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INSIGHTS & MEASUREMENT

Measurement is at the core of what we do. It’s more than reporting on coverage or Twitter followers. It’s about using that data to inform what we do next. Which is why we believe that the most powerful communications campaigns should include measurement throughout the planning, execution and evaluation stages – not just at the end.

Whiteoaks Insights is a range of research, measurement and evaluation services which can play a defining role throughout a B2B campaign lifecycle to understand and inform strategy, create audience-centric assets and evaluate performance to measure impact.

As a PRCA ‘Measurement Champion’ agency we take a rigorous approach to the delivery of insight and measurement services, aligning with the principles of the AMEC Integrated Evaluation Framework to link communications outcomes with commercial effectiveness.

Our 360 Framework incorporates Whiteoaks Insights at each stage of the process to ensure campaigns deliver against broader business objectives and achieve a tangible return on investment – a principle which has always been at the heart of why Whiteoaks is a deliberately different PR agency.

NETWORK

We also believe there is a better way to do international PR. Our International Performance Management (IPM) model provides four different options to technology businesses looking for B2B tech with international reach and consistent experience.

Each option will deliver performance-driven, strategic communications with measurable results and return on investment in every country, bridging the gap between the usual all or nothing approaches.

International PR services from the WIN PR Group

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How International PR will deliver results

The Group

The first is selecting an agency from the WIN PR Group. Since 1999, we have led and managed a network group of 70+ like-minded independent owner-operated PR partner agencies across the globe.

Stay local

The second is to select your own PR agencies locally and work within the Whiteoaks International IPM operational structure.

Combine

The third option is to combine certain agencies from the WIN PR Group, along with other local PR agencies of your choosing, and work within the Whiteoaks International IPM framework.

Adopt

The fourth option is to bring active relationships with a different local network of PR agencies and adopt the Whiteoaks International IPM approach.

AWARDS

We are a PRCA CMS accredited agency which means we’re not only committed to quality delivery, service and results, but we can prove it. We are the UK's leading B2B tech PR agency. We are also a Global Top 250 PR agency (PRovoke 2020) and a Top 40 Marketing Agency according to the B2B Marketing Benchmarking Report 2021.

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