By Emily Fishburn, Senior Account Executive
Who are you? And what’s your job at Whiteoaks?
I’m Emily Fishburn, also known as ‘Fishbowl’ – a nickname gifted to me by some of my pun-loving team for my love of a cocktail or two at the weekend. I’m Junior Account Executive in Team Taurus.
What does your daily to-do list look like?
It always has to start with a cup of coffee while checking my emails and the latest tech news stories. I then move on to setting out the team’s writing schedules, client calls, general correspondence, reporting and whatever else the day has in store!
What made you want to get into PR?
As a business student at the University of Surrey I found I enjoyed the marketing module the most and decided this was an industry I’d like to work in. I explored this option further by gaining some hands-on experience at a marketing agency and I loved the fast-paced exciting world of PR. Fast forward one year and two months and here I am on a development plan to become an Account Executive – still loving working in the industry and the opportunities it has to offer!
What is your favourite brand and why?
It’s tough to choose just one out of the many outstanding brands around but I’d have to say Disney. It’s hard to find anyone that doesn’t absolutely love it as it’s arguably one of the world’s most powerful brands with it’s fun and magical personality.
What’s your top tip for someone who wants to get into the PR industry?
Get as much experience in the industry as you can through work experience and placements, and make time each day to keep up to date with the latest news stories. Networking is also vital — talking to people already in the industry is an excellent source of valuable tips and advice in the beginning!
How do you unwind after a day in the office?
By taking my miniature poodle, Lola, on a relaxing country walk. Followed by binging on episodes of Home and Away or the latest crime series on TV.
What’s your favourite anthem suggestion for Friday’s Whiteoaks Power Hour?
We have quite a varied taste in the team but a classic garage anthem by Craig David usually goes down well in Team Taurus – that or Sean D Paul.
If you could be any character in any film, what would you be
Going back to my earlier Disney theme, I think I’d have to go for the eponymous Moana, the adventurous chief’s daughter that sails the Polynesian sea on a quest with her pet chicken, Hei Hei.
What’s your ideal getaway location?
I have always wanted to visit Santorini to enjoy the beautiful beaches and see its unique buildings and landscapes.
What’s your go-to party trick?
Lola and I are pretty good at dancing around the kitchen together, although I think she would probably show me up if we performed a routine at a party.
And finally, cheesy chips?
Of course, with ketchup please!