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Dorota Bouskela, Corporate Marketing Project Manager at ATEME
Rebranding in B2B tech is about so much more than looks
Turn up the volume: LinkedIn as a PR amplifier
How do you create maximum visibility with minimal budget?
Employee ownership that clients can feel
Why 2026 is the year B2B PR must shift to strategic partner
Paid social: The difference between a good story and a seen story
Why B2B healthcare storytelling needs more emotion (and less jargon)
The dangers of lead generation obsession
When is the right time to invest in Performance PR?
Five trends that will shape B2B tech and PR: 2026 edition