Hook, Hampshire, 12 August 2021: Award-winning B2B tech pr agency Whiteoaks International has signed up a number of new clients over the space of four weeks, including Lilli, Pole Star, and Visual Components.
Lilli, a UK health tech company that uses machine learning to revolutionise home care, kicked off its campaign with a project announcing its £4.5 million in a pre-Series A funding. The subsequent programme will focus on positioning the Lilli brand in the market and growing awareness with a view to engaging stakeholders in the health sector to explore opportunities and investors to attract future funding. This includes a content creation and thought leadership component, as well as media and influencer relations.
Pole Star, a pioneering maritime technology provider, selected Whiteoaks after a competitive pitching process to support its expansion aspirations following a significant growth investment in the company. The campaign tactics include a research project, media relations and thought leadership.
Visual Components develops 3D manufacturing simulation solutions and was looking to raise its profile in the market and boost brand awareness. The tailored campaign to be delivered by Whiteoaks will use influencer and media relations, corporate profiling and thought leadership to help the company reach its objectives.
“There has been a steady build up in the market over the past few months, with demand coming from both brands that have an appetite for increased PR and marketing services, as well as those looking to use these services for the first time,” says James Kelliher, Whiteoaks International CEO.
“We are delighted to welcome these great names on board and are looking forward to bringing their campaigns to life, and delivering the strong results and return on investment that they chose us for.”