Hook, Hampshire, 5 September 2018 – Hastee Pay, the London-based Fintech company that promotes financial wellbeing by enabling employees to receive their earned pay immediately, has appointed Whiteoaks International, a leading UK-based technology PR agency, to support Hastee Pay in its journey to growth. The focus of the campaign will be to raise awareness of Hastee Pay, its key spokespeople, purpose and technology with employers across a wide range of industries.
Whiteoaks International was appointed following a competitive pitch process, due to its experience and proven track record of developing compelling PR, content and digital work in the HR and financial services technology sectors.
Whiteoaks International will develop and execute a media relations campaign, emphasising Hastee Pay’s role as an industry thought leader. This campaign will maximise Hastee Pay’s value to HR, finance and commercial teams, helping them to increase workplace engagement and retention by enabling workers on-demand access to their earned wages, without impacting employers’ cashflows and avoiding administrative strain for the employer.
Tom Webb, Associate Director at Whiteoaks International said: “Hastee Pay has developed a completely unique solution for the HR sector and is proving to be a dynamic and exciting business. The team at Whiteoaks International is excited to support Hastee Pay in increasing their brand awareness and scaling the business.”
“Our transparent way of working and commitment to achieving and exceeding targets continues to set us apart from other PR agencies. We look forward to helping the Hastee Pay team to realise their ambitions.”