Whiteoaks International has proudly been awarded the PRCA Gold Communications Management Standard (CMS) accreditation for the seventh year running.
A hallmark of PR excellence, the status represents Whiteoaks’ ongoing commitment to best practices and continuous improvement.
This year’s accreditation focussed on campaign management and the value offered by suppliers, with the CMS highlighting the rigorous processes we have in place to review services from suppliers to maintain high levels of quality.
Sarah Waddington, Interim CEO at PRCA, says, “Whiteoaks has been accredited with CMS since 2018 and holds a Gold CMS award, which is a testament to the high quality of their work. The recent healthcheck focused on campaign management, and Whiteoaks provided a detailed and well-considered response, which was updated with input from their team.
CMS accreditation represents the gold standard in PR excellence, and it’s great to see agencies like Whiteoaks regularly review their practices each year based on these assessments. This ongoing process ensures that agencies remain at their best, giving clients confidence that they are working with a company that follows a structured approach to continually improve.”
Hayley Goff, CEO at Whiteoaks, says, “Retaining our PRCA Gold CMS accreditation for the seventh year shows the high standards we set across every part of our business, from how we manage campaigns to how we work with partners . The news is a credit to our whole team and reinforces our commitment to performance-driven PR for measurable results.”