@ Work with Alex Sweeney

By Alex Sweeney, Senior Account Manager

@ Work questions:

  1. What’s your career background, in brief?

My career background prior to PR was in journalism. From work experience at my local newspaper, The Peterborough Telegraph, to graduating with a sports journalism degree at Sunderland University just under three years ago. I have also been fortunate enough to work as a freelancer for the Peterborough Telegraph covering my beloved Peterborough United (The Posh) on match days, while also reporting on the local greyhound racing and Speedway.

All of my experience has been invaluable since I joined the Whiteoaks team as a Junior Account Executive in 2016, before really putting my media skills to full use as an Account Executive towards the end of the year. I have since progressed to Account Manager where I now head-up simply the best team in the agency (slightly biased), Team Taurus. Joining the agency from the bottom and working my way up has been a brilliant experience and learning how each job role works gives you a great platform to pass on experience and knowledge to fellow colleagues at every level.

  1. What’s the most challenging job you’ve ever had?

While being an Account Manager is always busy, no pressure compares to when I covered some of The Posh’s league matches for the Peterborough Telegraph. Making sure a full match-report is uploaded to the newspaper’s website five minutes after the final whistle is a different kind of pressure, especially if a late goal goes in.

  1. What apps, technology items and gadgets can’t you live without?

My phone is an obvious one, but I’m a self-confessed FIFA nerd, so life without a PS4 wouldn’t be as enjoyable. Amazon’s Alexa is also becoming pretty influential in my life; now I can play Pointless whenever I choose.

  1. What’s the best advice you’ve been given? (life or career advice)

To always prepare.

  1. Name one thing about your job that gives you a sense of satisfaction or makes you leave the office smiling…

Receiving good feedback from a client that the whole team has worked hard to achieve, delivering on and exceeding realistic expectations.

  1. Do you personalise your workspace?

My workspace is very football themed. On my desk I have a personalised Peterborough United mug and coaster that was a birthday present from my team – they both keep me dreaming of a place in the starting 11.

  1. What’s the first thing you do in the office in the morning?

I hang my coat up, make a cup of tea in my special mug as I mentioned above and plan out my priorities list for the day ahead.

  1. What are you reading, watching or listening to at the moment?

I don’t really read much other than the news. At the moment I’m watching Sky drama Chernobyl and listening to That Peter Crouch podcast on my commute to work, which is well worth a listen!