CAPTIVATING SOCIAL MEDIA & DIGITAL PR
Optimise your influence, amplify your message. Our dedicated social media experts help your brand engage with and build online communities, using organic and paid social to targeted pay-per-click campaigns designed to drive action across channels. We make sure we’re using the right channels and the right content to get your brand in front of the right audiences, helping you become part of the conversation and increasing your online brand presence.
“THEY ARE AN INTEGRAL PART OF OUR TEAM AND EXTREMELY WELL RESPECTED BY OUR BUSINESS.”
OUR SOCIAL MEDIA SERVICES
Social media strategy and consultation
Built around four core areas - advice, recommendations, analysis and support - help to reach your goals and boost your brand
Lead generation
Leveraging paid social media to drive quality business results on a set budget or advanced paid managed campaigns that run throughout your marketing calendar to support the sales process and further amplify your digital content
Digital content creation
Developing compelling PR and social media schedules optimised copy for blogs, eBooks and eDMs, that engage your audience and drive awareness
Engagement & influence
Community management of your social media channels to help identify real time opportunities and enhance engagement
Social listening
Social media is also about listening. Using listening software, industry and competitor trends can be identified and responded to
Reporting & analysis
In-depth digital analysis and insight on current performance to make informed recommendations on how to evolve your digital pr strategy and elevate your brand
PR and social media training
From optimising your digital channels to social selling, tailored in-house or virtual training will be designed and delivered to meet your digital PR strategy needs and budget
Bespoke digital PR campaigns
From paid social to targeted pay-per-click campaigns designed to drive action across channels
We have an in-house team of social media specialists, that amplify, engage, analyse, innovate and implement the best digital strategy to deliver on both your campaign and business objectives, guaranteeing results.
"Why Whiteoaks? Because of the team's responsiveness, flexibility and the way they understand our requirements perfectly."
Cara Bainton, Marketing Manager, InterSystems UKI
FAQ
What does Whiteoaks’ digital and social service cover?
Our digital and social service is tailored to your brand’s objectives, it can include social media strategy and consultation, content creation, paid social programmes, community management and engagement, social listening, bespoke digital PR campaigns and training, supported by reporting and analytics.
Do you run paid social campaigns or only organic?
We run both. We manage paid social campaigns to drive leads or amplifications, aligned with your budgets and marketing calendar, while also leveraging organic content and community engagement.
How do you measure success of digital and social campaigns?
As with all our activity, we define KPIs up front (e.g. engagement, reach, conversions, share of voice). Throughout the campaign we provide regular reporting and analysis to show performance and recommend optimisations.
